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SmartDark & Handsome®

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Product Overview

Supports deep, dark shine

SmartDark & Handsome helps bring out a deep, dark shine in black, bay, and brown coats. This unique formula provides a targeted combination of ingredients specifically designed to help horses maintain their most beautiful coat color. Flaxseed serves as a high-quality source of omega 3 fatty acids, which support healthy skin and a shiny coat. Paprika, a spice rich in beta carotene and other antioxidants, supports a deep, rich coat color. Finally, 5 mg of biotin and minerals such as copper and zinc support a healthy, resilient haircoat. Plus, it contains fenugreek for a delicious flavor and aroma your horse will love! SmartDark & Handsome is ideal for horses with black or dark bay coats, but may also be helpful for any horse that has a coat prone to sun bleaching. It isn’t just for the boys, either – SmartDark & Handsome is great for mares, too. (We just couldn’t resist the name!)

  • Provides 3,600 mg of omega 3 fatty acids for healthy skin and a shiny coat
  • Also contains paprika, which is known for its ability to support deep, rich coat color

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Key Ingredients


Supplement Facts

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Ingredient Details


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How the Ingredients Work


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The reviews provided on this website represent the experience of the individual posting the review. We do not adopt, edit, or endorse any of the submissions posted within the reviews section. Rather, the reviews are part of an online community of animal owners that desire to share their particular experience with other individuals. These reviews are not a substitute for discussing the health of your animal with a veterinarian.

SmartPak customers are some of the most conscientious animal owners around. We encourage you to share your experience with the products we sell to help fellow customers to make informed choices for their animals. We do not edit these reviews in any way - they are direct customer-to-customer communication. We do monitor reviews for positive and negative feedback, and use this feedback to improve our selection as well as sharing feedback with product manufacturers to help them improve their products. Please note that we recommend consulting your vet with serious health issues.

SmartDark & Handsome® is rated 4.2 out of 5 by 381.
Rated 1 out of 5 by from Horse Will Not Eat Unfortunately I'm unable to say if it works or not. My horse will not touch his grain when I put this supplement in his feed.
Date published: 2022-04-01
Rated 5 out of 5 by from Amazing!! I bought this randomly two years ago thinking it wouldn't make much of a difference and oh my, I was wrong! I give it daily during shedding season and into the summer and my geldings coat is shiny, sleek, and beautiful! This supplement has really helped to darken his legs to jet black like when he was younger. It makes a huge difference and I highly recommend trying it!
Date published: 2022-03-03
Rated 5 out of 5 by from Love love love this stuff !!! I bought this on a whim because my guy was sun bleached as living heck ! I didn’t think it was gonna work to be honest But I am OBSESSED!!! One month of this with rice bran oil, my horse looks completely different I signed up for the auto ship Can not recommend enough !
Date published: 2021-09-28
Rated 2 out of 5 by from Didn't do what I was hoping How it started (top picture) and how it's going (bottom picture). I started him on it before shedding season started, but I won't be reordering. He has a large turnout and can go as he pleases from his stall. He was even in a fly sheet until the heat wave we had was just too much. I think this supplement would work well for a horse on night time turn out and stalled during the day. Strong odor, but he's not very picky.
Date published: 2021-08-24
Rated 2 out of 5 by from Nice dapples but didn't prevent bleaching My horse is in 24/7 field board turnout. He doesn't wear a sheet because it is too hot and humid where I live. I started him on Smart Dark and Handsome SmartPaks in April and the picture below was taken on July 24. You can see he has nice dapples but is still very bleached/orange colored. I discontinued the SmartPaks and will just have to embrace his color. My horse had no problem eating the supplement, but he has been on other strongly-scented supplements and doesn't mind them. YMMV.
Date published: 2021-07-28
Rated 5 out of 5 by from Amazing Results! My American Saddlebred came to me from a less than perfect situation and was not in the best of health. I was anxious to get her in tip top shape, so after the vitamin supplement I was anxious to work on her coat. I didn't realize how bad it was! She has been on SmartDark for several months now and the results are stunning!! The browns, blacks and copper are shining thru...who knew?? Her mane has so many colors...there is even a beautiful cream color and some gold in the new growth. And the tail is full and swishy...I am obsessed with her tail! And that incredible shine gets comments from everyone that sees her. Because it is a powder, I mix it with applesauce and some sliced banana or chopped apple. Also, I add her other SmartPak pellet supplements and a few drops of EquiSweet for her mid morning snack. She sure lives up to her name, Pretty Girl.
Date published: 2021-07-08
Rated 2 out of 5 by from It’s ok Doesn’t work as well as I hoped. He still sun bleach’s, he also wears a fly sheet when he is turned out.
Date published: 2021-07-06
Rated 5 out of 5 by from Mckenry
Date published: 2021-06-09
Rated 5 out of 5 by from Was skeptical, but HUGE FAN! I have used this off and on for my black gelding who lives out 24/7. When he went off of it for the winter, he immediately got this horrible flaky dandruff that I could never get rid of. I just recently started him back on smart dark and handsome for the spring, and the dandruff immediately went away and he is super shiny, dark, and healthy looking. Makes a huge difference!
Date published: 2021-06-02
Rated 2 out of 5 by from Ehhh I have been using this on my blue roan gelding and it made him stand out a lot and look darker. BUT.... it caused him to start acting on edge and made his stomach act up. It is also hard to feed because it is a powder.
Date published: 2021-05-17
Rated 4 out of 5 by from not as expected My gelding has been on this for 2 months now and all it has done is make him really shiny. I was hoping to darken him up but sadly that hasn't happened. I am gonna give him 1 more month on it and if nothing happens I am going to take him off of it.
Date published: 2021-05-13
Rated 5 out of 5 by from I'm SHOCKED by how well it works! I tried it on a whim wondering if it would help my bay looking Friesian Sporthorse look black instead of bay. Within the first month she started turning BLACK. 100% black. Not black bay. Amazing. I've now put even all my bay horses on it.
Date published: 2021-05-04
Rated 5 out of 5 by from A picture is worth a thousand words I started my TW on this supplement during the winter when I noticed his winter coat was black but he looked dark Bay when I bought him in May 2020. Well almost exactly a year after I bought him it's clear, he was a sunbleached black horse, not dark Bay! Love this supplement! I do wish it was a pellet instead of powder though.
Date published: 2021-05-02
Rated 5 out of 5 by from Great service Bought this about a month ago. Supplements seem to be working great. Love the ease of the smartpaks and autoship of the refills. Highly recommend!!
Date published: 2021-04-22
Rated 5 out of 5 by from Probably one of the best "Darkening" supplements I've had my horse on Smartflax since September but normally he gets pretty bleached out in the summer. Figured I would try Smart Dark & Handsome since the price wasn't much different. I clipped my horse in mid November and then clipped him again at the end of march. The difference was night and day! I will for sure continue using this product as long as he keeps eating it. I have noticed the past 2 weeks he's been a little picky about it. If this came Pelleted it for sure would be all eaten.
Date published: 2021-04-08
Rated 3 out of 5 by from 50/50 My horse has been on this for about three months now. I haven’t noticed his coat darken much but it is definitely super shiny however he has kind of stopped shedding and his coat is still on the longer side. I’m incorporating another supplement to hopefully darken him and help him shed. It also has helped bring out his shine but not so much on the darkening.
Date published: 2021-03-31
Rated 5 out of 5 by from Works well, take a while. I have been feeding this supplement to my black bay 17 year old tb gelding for about two years now. I decided to feed to help impove coat quality and overall nutrition. I continued with the supplement with only slightly different results as time went on, I was satisfied but not over excited with the product. However as his new winter coat came in following this summer, which had not bleached nearly as much this year, was outstandingly darker. I am thoroughly happy with how his coat has now improved with the supplement being in his system for an apparently adequate amount of time to make a difference.
Date published: 2020-10-29
Rated 5 out of 5 by from It works! We are so happy with the Smart Dark. We saw results within the first 5 days! Other products took at least a month. The best thing we’re the compliments on the health and her vibrant coat.
Date published: 2020-10-27
Rated 5 out of 5 by from This stuff is MAGIC My pony is a black Friesian x QH. He used to be out in pasture all day in the summer and so his coat was sun bleached and he looked brown. I bought this a month ago and wasn’t really expecting much of a difference. I have been blown away by the results! He is back to being black
Date published: 2020-10-10
Rated 5 out of 5 by from Does what it says I bought an underweight spotted draft horse in August. She is registered as black and white but was more of a bay & white. I started her on this supplement about a week after I got her on August 2. She is definitely darker in the 7 weeks she has been on the supplement. I will continue to use this product.
Date published: 2020-10-02
Rated 5 out of 5 by from Holy cow this stuff WORKS Two weeks after starting the supplement my beautiful black horse turned back to black! Wow! Everyone at the barn has commented on how healthy and shiny his coat is - even my a-circuit trainer asked what he’s on so she could get her dark horses on it. Really impressed.
Date published: 2020-10-01
Rated 5 out of 5 by from It really works! A picture is worth a thousand words. Here are pics with similar lighting, June to September.
Date published: 2020-09-18
Rated 5 out of 5 by from Great supplement I have used many coat darkening supplements and this one worked well and the horses eat it with no problem. I would recommend this product. The cost is more reasonable as well.
Date published: 2020-09-10
Rated 5 out of 5 by from Hot Hawaii Sun is no match my horses have been on this supplement for a year after moving to Hawaii. they're on daily pasture, and if you haven't been to Hawaii before, it has a reputation of being sunny and hot all the time. it is! both my horses' coats look amazing. you can see sun damage in their manes and tails from older hair, but their coats are INCREDIBLE! if you haven't been impressed with this supplement, I'd guess its because you haven't had them on it long enough to shed/regrow their coat. stick with it, it works.
Date published: 2020-08-26
Rated 1 out of 5 by from Didn't do squat..period I tried this on my new horse for 2 months and it didn't do a dang thing. Very disappointed. Usually SmartPak is excellent.
Date published: 2020-08-21
Rated 3 out of 5 by from Dark and handsome not so dark I’m not sure if this may have worked on my black horse if I had started it sooner. He was already starting to bleach from the sun. he didn’t get any lighter, but I also started putting a fly sheet on him , too. I wish it was a pelleted also, because the powder is so fine, I’m not sure he is getting it all. I may try again next summer sooner.
Date published: 2020-08-11
Rated 1 out of 5 by from Might work for other horses? I started this before my horse started fading at all and noticed no change in his coat. He faded out much faster than he did the previous summer on Platinum. I used up a smaller bag and had already opened a new bag when we had to stop because it was suspected that it was exasperating current/causing new ulcers. After some research I found this was more common with paprika than I realized. Not only did I waste more than half a bag but I had already mixed it into his supplement cups with his other supplement, so I wasted that too. I know other horses it has worked for though, so maybe it really depends on the horse?
Date published: 2020-06-24
Rated 5 out of 5 by from Works wonders My pony has been on this for about two months and it works like magic. He is so dark and shiny now!
Date published: 2020-06-23
Rated 4 out of 5 by from I think it works well! Started using this with my horse when I bought him earlier this year. I wasn’t quite sure if he was officially “black” or not but this supplement paired with a UV fly sheet has kept him quite dark. The shine in his coat is unbelievable as well!
Date published: 2020-06-14
Rated 3 out of 5 by from Seemed to be working but still faded My horse was doing really well on this supplement initially but it’s only June and he’s already fading out pretty badly. He’s never gone bay quite this early in the year before. He usually would stay black for a little while longer.
Date published: 2020-06-03
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