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SmartDark & Handsome®

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Inactive Dog - Less than 30 minutes of vigorous exercise daily
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Product Overview

Supports deep, dark shine

SmartDark & Handsome helps bring out a deep, dark shine in black, bay, and brown coats. This unique formula provides a targeted combination of ingredients specifically designed to help horses maintain their most beautiful coat color. Flaxseed serves as a high-quality source of omega 3 fatty acids, which support healthy skin and a shiny coat. Paprika, a spice rich in beta carotene and other antioxidants, supports a deep, rich coat color. Finally, 5 mg of biotin and minerals such as copper and zinc support a healthy, resilient haircoat. Plus, it contains fenugreek for a delicious flavor and aroma your horse will love! SmartDark & Handsome is ideal for horses with black or dark bay coats, but may also be helpful for any horse that has a coat prone to sun bleaching. It isn’t just for the boys, either – SmartDark & Handsome is great for mares, too. (We just couldn’t resist the name!)

  • Provides 3,600 mg of omega 3 fatty acids for healthy skin and a shiny coat
  • Also contains paprika, which is known for its ability to support deep, rich coat color

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Key Ingredients


Supplement Facts

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Ingredient Name Amount Per Pound

Ingredient Details


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How the Ingredients Work


Supporting Success

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The reviews provided on this website represent the experience of the individual posting the review. We do not adopt, edit, or endorse any of the submissions posted within the reviews section. Rather, the reviews are part of an online community of animal owners that desire to share their particular experience with other individuals. These reviews are not a substitute for discussing the health of your animal with a veterinarian.

SmartPak customers are some of the most conscientious animal owners around. We encourage you to share your experience with the products we sell to help fellow customers to make informed choices for their animals. We do not edit these reviews in any way - they are direct customer-to-customer communication. We do monitor reviews for positive and negative feedback, and use this feedback to improve our selection as well as sharing feedback with product manufacturers to help them improve their products. Please note that we recommend consulting your vet with serious health issues.

SmartDark & Handsome® is rated 4.2 out of 5 by 381.
Rated 2 out of 5 by from Not pleased at all. I usually feed my guy black oil sunflower seeds. I decided to try this since I use smartpaks and it didn’t work at all. He shine has decreased significantly and it definitely hasn’t helped him get darker. Even with keeping a fly sheet on he is still sun bleaching and getting light with this supplement. Definitely will not be using this supplement again, will probably just switch him back to BOSS. You can tell by my photo the difference. I love smartpaks but I am disappointed in this one.
Date published: 2018-08-08
Rated 4 out of 5 by from Bought after seeing results on another horse Bought after seeing results on another boarder's horse with an amazing coat who has been on this supplement for quite a while. One month in, I don't notice anything dramatic, but hoping it will prevent some sun-fading this summer and keep the shine on!
Date published: 2018-06-20
Rated 5 out of 5 by from Worth it! I purchased this about a month ago and am already seeing a difference. My tobiano draft cross started shining up after only a couple of weeks and now I am already seeing that darkness in his coat -- and this is a guy who lives outside, at altitude, in Colorado where we have nothing but sun. The sun and wind had his coat looking pretty parched (a fly sheet hardly helped), but not anymore. Other reviewers have said their horses have that perpetual just-bathed look and I can attest to it being true! And, luckily, my horse will eat just about anything, so we have not had problems with the palatability of this product. All in all, I am very happy I tried this product; not only has it helped with his dry skin and coat, he is looking darker and shinier than I hoped he would after only about a month's use.
Date published: 2018-06-15
Rated 5 out of 5 by from Amazing Difference! Ducky has been on this for about a month now. He came to me with is winter coat brown but head and legs deep black so I knew he was the potential to be jet black. I did my research and purchased this for my Smartpacks. His coat has improved so much from going to brown to jet black but also and incredible shine too it. He literally glistens! I love this product and so does he. He has never turned his head to eating it at all. Just take a look at the photo! Top is now bottom is before. We have a few stray brown winter dluffies on the belly but they are going away.
Date published: 2018-05-31
Rated 2 out of 5 by from very difficult to get my mare to eat it. I started my mare on this about a month ago, and while her coat's a somewhat better this year than the past two years (marginally softer + shinier), it takes *way* too much effort to get her to even eat it - she hates how it tastes, and kept trying to eat around it (pretty easy considering it's a crumbly/powdery-type supplement); I've been having to mix it with molasses and then hide that in her grain. Even with the added sweetness, she's been trying to get around it still and I know she's not been getting the Full Serving Size, so I don't know. I kind of wish this came in a pelleted form instead, since she'd probably be more inclined to eat it like that (ex. she and my other horse both prefer the pelleted Red Cell to the liquid version of the same product).
Date published: 2018-05-19
Rated 5 out of 5 by from She is black again! It took about two months of feeding this, but my horse is finally black again. Her coat is very shiny as well. She doesn't mind the taste.
Date published: 2018-05-09
Rated 5 out of 5 by from Unbelievable difference! I bought this a month ago when it was on sale to try for my standardbred (liver chestnut)and percheron (bay). I didn't really believe it would work and I only tried since it was on sale. They both look incredible and have the darkness and shine they would have after a bath while wet. I recommend this far ANY dark horse-amazing!
Date published: 2018-05-01
Rated 4 out of 5 by from Brings out the shine! This does help my horses' coats. Couldn't give it 5 stars because only 4 out of 5 horses will eat it. Of course, it's my bay show horse who won't!
Date published: 2018-04-25
Rated 5 out of 5 by from Horse is defiantly looking better Have a black bay who tends to wash out and his winter coat is definitely staying darker and new coat looks amazing. Looking forward to seeing how it works over the summer
Date published: 2018-04-24
Rated 5 out of 5 by from I tried this product for my black mare, who fade to a mousy brown when she spends any time in the sun..she is now staying her beautiful black color...loving this supplement.and she likes the taste too..
Date published: 2018-04-24
Rated 5 out of 5 by from Black and shiny! I've used this product several seasons to to support a truly black coat, as it really works. The hair coat is soft, super shiny, and it really slows fading from sun exposure. I've only had one horse of twelve who wouldn't eat it, and she's most picky and super intolerant of any feed change. Everyone else just sniffs and then eats!.
Date published: 2018-04-21
Rated 5 out of 5 by from Transformed dull coat My dark bay had a dull coat and after only 6 weeks of smart dark and handsome he has a beautiful shine and is so much darker. He even has gorgeous dapples coming through. Highly recommend and I was skeptical.
Date published: 2018-04-03
Rated 5 out of 5 by from Love My horse had a slight copper deficiency and was not as shiny and black as he had been in the past after clipping. After a couple of weeks, he was back to his shiny black self.
Date published: 2018-03-26
Rated 1 out of 5 by from Would not eat-hated the taste! I bought this for my dark bay thoroughbred who LOVES grain time. I made grain bags with one full scoop. The supplement smells really strong and my horse took one bite and threw his head in the air. It was actually quite funny, he kept walking away from his grain to talk a bite of alfalfa and then come back and try it.. a palette cleanser I guess. He finally gave up and abandoned his grain, which tells me it's a no go and I have am trying to find someone to take it off my hands. I would say my horse is not a picky eater, this is the first thing I have fed him that he would not eat.
Date published: 2018-03-25
Rated 5 out of 5 by from This is Good Stuff! I just started my guy back on this about 1 month ago, before he started to shed. He's now shedding out a nice dark golden Palomino color. Here's what he looked like Last year on it.
Date published: 2018-03-13
Rated 4 out of 5 by from SHINE Had my horse on this for a month. I was able to trick him to eat it for the first three weeks and cold notice a difference in his coat. 4th week he stopped eating it all together. Would say it is not picky horse approved but does produce great results very quickly
Date published: 2018-02-27
Rated 4 out of 5 by from Did bring out a color Love smartpaks. Bought this product to try to bring out my dark bays black undertones, but instead it brought out his red!
Date published: 2018-01-20
Rated 4 out of 5 by from Works great, not show legal My horse has been on this supplement over a year now. It works great to keep his dark bay coat looking dark and shiny, even when body clipped. He will still bleach if I put him out in the summer without a UV protected fly sheet. My main complaint is that this supplement has cayenne pepper in it, which contains capsaicin, and capsaicin is a banned substance. I have to dump out the smartpaks for 10 days prior to and during each rated show. When I start showing more often, I’ll probably take my horse off of this supplement.
Date published: 2018-01-16
Rated 5 out of 5 by from Excellent product! You guys changed some things with the product I don't notice a thing, my horse eats it all up and my horses coat stays so Black! I love the product! Love the name!
Date published: 2018-01-16
Rated 5 out of 5 by from Does the job! I’ve been using TD&H for a year and his winter coat is beautiful!
Date published: 2018-01-15
Rated 5 out of 5 by from Handsome Love it. He only gets a little faded in August. The rest of the year he is solid black
Date published: 2018-01-11
Rated 5 out of 5 by from It definitely works!! I wish it came in pellet form, my horse just leaves it in his bucket unless I spray the grain so it sticks to the pellets! My other horses love it!! Lol but they don’t need it!
Date published: 2018-01-09
Rated 4 out of 5 by from So far, so good! My horse loves this and cleans it up readily out of his bucket. It is winter, and I notice a softer, shiny winter coat with less static, his hoof grow out is looking great, and I will update this review in the spring to see if his black coat remains (vs orangish fade) in the desert sun.
Date published: 2017-12-20
Rated 5 out of 5 by from Amazing product! I am so happy with this product! Not only were the results quick (within a month), but he hasn't had rainrot since. I have an Arabian gelding, and his coat looks so beautiful, and I am so glad that I haven't had to deal with rainrot. The photo shows before (top) and after (bottom) two months of smartdark & handsome
Date published: 2017-11-04
Rated 5 out of 5 by from Best product ever for a black coat Best product for a back coat!! Just remember to remove from feed a week before showing
Date published: 2017-10-09
Rated 5 out of 5 by from Unbelievable results Other riders stopped me and told me how great my horse looked. The asked what I was using and plan to order ASAP and this was after one month.
Date published: 2017-10-06
Rated 3 out of 5 by from Good stuff, But Mare Dislikes It I bought this as a replacement for my ususal darkening supplement, and it worked great, but after a while my mare would let the last of her grain and the Dark & Handsome in the bottom of her feed pan. She just does not like it's taste, or possible it's texture. Don't understand why, as she will lick the pan when given the "other" brand and the ingredients are pretty similar.
Date published: 2017-10-04
Rated 5 out of 5 by from Amazing results I bought this over a month ago for my dark bay and his coat has never looked darker and shinier! I love hearing the compliments he gets, "He is so handsome!" SmartDark & Handsome is the perfect name for your wonderful product!
Date published: 2017-09-19
Rated 5 out of 5 by from Amazing! My gelding had faded from black to a very light brown, with patchy coloring throughout his body. I assume sun and possibly flyspray helped with the bleaching of his coat. I was desperate to get his coloring back to the rich dark color he once was. I started him on Dark and Handsome and within less than a month his bleaching was barely noticeable. I was and still am shocked at the amazing results. I would highly recommend this supplement, it is a miracle supplement.
Date published: 2017-09-11
Rated 5 out of 5 by from Love this product! Only on month 2 but I love the changes I'm seeing in my black mates coat.
Date published: 2017-08-15
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