SMART MOVE! SMARTPAK EXPANDS SUPPORT FOR THE 2011 HITS SHOW SEASON WITH TITLE SPONSORSHIP OF CRUCIAL $25,000 QUALIFYING GRAND PRIX FOR PFIZER MILLION

SmartPak signs on as Champion Sponsor of the Green Mountain Horse Association

SAUGERTIES, NY (December 15, 2010)– HITS, Inc. is pleased to announce that long-time sponsor SmartPak, makers of simplified solutions for equine supplements and medications, has expanded its sponsorship of HITS horse shows for the 2011 season.

In addition to having on-site SmartPak Delivery Place locations at both the HITS Desert Circuit in Thermal, California and the HITS Ocala Winter Circuit in Ocala, Florida, they will also be the title sponsor of six $25,000 SmartPak Grand Prix, presented by Pfizer Animal Health, at both locations. Each $25,000 SmartPak Grand Prix, presented by Pfizer Animal Health, will be a qualifier for the Pfizer $1 Million Grand Prix that will take place at HITS-on-the-Hudson on Sunday, September 11, making the SmartPak-sponsored classes in Thermal and Ocala vital stops on the road to this year’s Pfizer Million.

"We are thrilled to be renewing our relationship with HITS for the fourth consecutive year," said Colby Balazs, Vice President of Marketing at SmartPak Equine LLC. "At SmartPak, the core of our business is promoting smarter horse care. Whether it's through our revolutionary supplement feeding system or our unrivaled customer service, we are always striving to find new ways to help our customers get more out of the time they spend with their horses. As riders and competitors ourselves, we know just how much work goes into supporting an equine athlete. By sponsoring HITS, we are supporting world-class horse shows where our customers can show off the fruits of their labor, and enjoy the sense of camaraderie that can only come from a true partnership with your horse."

The SmartPak Delivery Place provides exhibitors at HITS Thermal and HITS Ocala the added convenience of having their supplements delivered directly to the show grounds at the HITS Desert Horse Park in Thermal, California and HITS Post Time Farm in Ocala, Florida.

SmartPak will salute some of the top performers during the 2011 HITS show season as they will be the title sponsor of the Second-Half Circuit Awards at HITS Thermal. SmartPak will also provide jackets for all qualified riders that participate in the Pfizer $1 Million Grand Prix, as well as those who compete in the all-new $500,000 HITS 3’3” Hunter Prix Final.

SmartPak Equine was founded in 1999 with the purpose of simplifying the administration of nutritional supplements and medications for horses. The SmartPak system has been embraced by riders from all disciplines and all levels, including many Olympic medalists. In addition to the SmartPak supplement system, they offer a broad line of horse health, show apparel, tack, dog supplies and equine and canine pharmacy items.

The show jumping season at HITS begins in the Sunshine State when the HITS Ocala Winter Circuit rolls into town for two unrated weeks, starting with the Ocala January Classic, January 19-23, and then the Ocala January Festival, January 26-30, followed by six consecutive weeks of AA-rated competition that will run from February 8 through March 20.

Out west, the 2011 HITS Desert Circuit will get underway on Tuesday, January 25 and will run for three consecutive weeks until Sunday, February 13. After a short break, February 14 - 20, show jumping returns on Tuesday, February 22 and will continue until Sunday, March 13. Finally, show jumping at HITS Arizona takes the stage on Wednesday, February 2 and will feature six weeks of competition at the Pima County Fair Grounds in Tucson, Arizona that culminates on Sunday, March 13. For more information on any of the HITS Horse Shows, please visit HitsShows.com. To request a prize list, click here or call 845.246.8833.

HITS, Inc. produces high-quality, international-level hunter/jumper horse shows. Based in upstate New York in the village of Saugerties, HITS has been producing shows since 1982 and is now a nationwide company with world-class circuits in California, Florida, Arizona, New York and Virginia. In 2010, HITS took the industry to new heights when it hosted the first-ever Pfizer $1 Million Grand Prix. HITS will once again offer the most innovative weekend in show jumping history in 2011 when it hosts the second annual Pfizer Million and the inaugural $500,000 HITS 3'3" Hunter Prix Final, September 10 -11, at HITS-on-the-Hudson in Saugerties, New York.

For more information and a complete schedule of classes and events, visit www.HitsShows.com. Stay connected with HITS, join us on Facebook or follow us on Twitter!

Media should contact the HITS Media Team at 845.246.8833 or e-mail Media_Info@HitsShows.com.