POINT TWO 'PRO AIR' JACKET TO BE FEATURED ON UPCOMING NATIONAL TELEVISION BROADCAST

Innovative New Tool Available at SmartPak Equine Offers Riders Additional Protection

PLYMOUTH, Mass. (May 12, 2010) – Official Tack and Equipment Supplier to the United States Equestrian Federation, SmartPak Equine™ is happy to announce that the Point Two ‘Pro Air’ Jacket available through their catalog and website, will be featured as part of the Rolex Kentucky Three-Day Event Presented by Bridgestone broadcast which will air on NBC Saturday, May 15 from 3:00 - 4:30 PM EDT and 12:00 - 1:30 PM PDT. The Point Two ‘Pro Air’ Jacket, previously sold only in Europe, has revolutionized safety in the equine world by combining the latest airbag technology within a lightweight and comfortable jacket. The ‘Pro Air” available at SmartPak is the first inflatable jacket for the equine market sold in the U.S. and is their newest design - faster than the previous versions available in Europe.

Worn by many riders during the Cross Country phase of the recent Rolex Kentucky Three Day, including team SmartPak riders Kim Severson and Allison Springer, the Point Two ‘Pro Air’ Jacket has accumulated a loyal following of top riders. "We are thrilled to be able to bring this innovative piece of safety equipment to our customers,” said Rebecca Minard, founder of SmartPak Equine. “The Point Two ‘Pro Air’ jacket isn’t just for four star competitors; anyone can benefit from the additional measure of safety it provides, whether you’re competing at training level, schooling at a local horse trials, or just enjoying an afternoon on the trails.”

Named to Inc. Magazine’s list of the 500 fastest growing private companies for two straight years and the only equine company ever named to the list, SmartPak Equine made their debut in the equine health care market with their flagship innovation, the SmartPak™, providing name-brand supplements and pharmaceuticals in custom, daily-dose packages, and has since dramatically expanded their product line to include an ever growing list of riding apparel and horse tack and equipment.

For more information about the Point Two ‘Pro Air’ Jacket, visit the SmartPak Equine website at www.SmartPakEquine.com or call 800-461-8898.

About SmartPak Equine
SmartPak Equine was founded in 1999 with the purpose of simplifying the administration of nutritional supplements and medications to horses. The patented SmartPak™ supplement feeding system has been adopted by thousands of barns and horse owners across the country, who value knowing that their supplements will be fed correctly. It has been embraced by riders from all disciplines and all levels, including seven Olympic medalists. In addition to the SmartPak supplement system, the company offers a broad line of horse health and rider items, dog supplies, and equine and canine pharmacy items sold through the company’s catalog and Web site. In 2006, SmartPak was named to Inc. Magazine’s list of the 500 fastest growing private companies for the second straight year and is the only equine company ever named to the list. The company has also been honored with a Best Bosses award presented by Fortune Small Business and Winning Workplaces. SmartPak also operates a retail store in Natick, MA. For more information, visit www.SmartPak.com.