Collegiate Riding Programs benefit from SmartPak Equine University

Now Enrolling for the 2005-2006 Academic Year

PLYMOUTH, MA – (June 28, 2005) SmartPak Equine announced today that it is accepting applications from collegiate riding programs for the 2005-2006 academic year for its SmartPak University Program. Going on its second year, this program offers collegiate riding programs the chance to raise money, get exclusive discounts on products and gain access to industry experts.

"Many of us at SmartPak came from the ranks of the college riding community," said Becky Minard, vice president of marketing for SmartPak. "We designed SmartPak University to specifically benefit college and university riding programs where anyone affiliated with the team, such as instructors, boarders, parents, students and barn workers, are eligible."

Registering as a SmartPak University provides collegiate programs with:

Schools currently enrolled include: Mount Holyoke College, Miami University of Ohio, Sweet Briar College and Lake Erie College. Amy Chenault, the barn manager at Sweet Briar College, commented that as part of the SmartPak University program "we have been able to fund equestrian events and other resources that wouldn't normally be available." In addition to the benefits of the SmartPak University program, Chenault went on to say, "I trust the SmartPak system. You know that all the horses are getting what they need and in the correct dosages."

To register, collegiate riding programs need to complete the SmartPak University registration card, available by calling toll free at (800) 461-8898 or send an e-mail to /EmailUs.aspx"> CustomerCare@SmartPakEquine.com.

About SmartPak
SmartPak Equine markets leading name brand supplements custom-packed for individual horses in a patented unit dose package, the SmartPak™. SmartPaks are individually labeled and sealed packs that contain one day's dosage of supplements. They also protect supplements from the harmful effects of oxygen and moisture, thereby ensuring maximum potency. SmartPaks are automatically shipped every four weeks and can be sent to a home, office or barn. The SmartPak supplement feeding system was officially launched in June of 2000, and to date has provided more than 44 million custom-packed supplements to horses in every state in the country.

SmartPak Equine was founded by riders and horse owners who ride and show Dressage, Hunter/Jumper, Polo, Equitation, Eventing, Reining and have logged many miles trail riding. In addition to the SmartPak system, the company offers a broad line of horse health and rider items, dog supplies, and equine and canine pharmacy items sold through the company's catalog and Web site. For more information about SmartPak, go to www.SmartPakEquine.com or call toll free at (800) 461-8898.

SmartPak Equine is a sponsor of the USEA Gold Cup and American Eventing Championships, and is a member of the National Animal Supplement Council certified to display the NASC Seal of Quality.

About SmartPak Equine
SmartPak Equine was founded in 1999 with the purpose of simplifying the administration of nutritional supplements and medications to horses. The patented SmartPak™ supplement feeding system has been adopted by thousands of barns and horse owners across the country, who value knowing that their supplements will be fed correctly. It has been embraced by riders from all disciplines and all levels, including seven Olympic medalists. In addition to the SmartPak supplement system, the company offers a broad line of horse health and rider items, dog supplies, and equine and canine pharmacy items sold through the company’s catalog and Web site. In 2006, SmartPak was named to Inc. Magazine’s list of the 500 fastest growing private companies for the second straight year and is the only equine company ever named to the list. The company has also been honored with a Best Bosses award presented by Fortune Small Business and Winning Workplaces. SmartPak also operates a retail store in Natick, MA. For more information, visit www.SmartPak.com.