Stay on top of the latest happenings with SmartPak including our events we sponsor, new Team SmartPak riders, store happenings, and much more!
2005 Press Releases
PLYMOUTH, MA For the first time in the 22 years since Inc. Magazine began publishing the Inc. 500 list of America’s fastest growing private businesses, an equine business has been named
to the list. SmartPak Equine was ranked the 106th fastest-growing private business in America, and was the sixth fastest
growing consumer products company to make the list. With a growth rate of 868 percent in the last three years, SmartPak
has achieved a recognition never before attained by a company in the equine industry. According to editors, the SmartPak
business model is “half Expedia, half GNC"
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PLYMOUTH, MA – (Sept. 30, 2005) SmartPak Equine proudly announced today the unveiling of it's new
Get Smart Library, a collection of educational articles authored by some of the nation's most highly regarded experts
in equine nutrition. The public can access the Get Smart Library on SmartPak Equine's Web site at
www.SmartPakEquine.com under "Get Smart Library."
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PLYMOUTH, MA – (Sept. 7, 2005) In response to the recent disaster inflicted by Hurricane Katrina, SmartPak
Equine announced today that it will be offering free replacement SmartPaks and a 20% discount for victims of Katrina and
their animals. SmartPak will continue to ship orders as scheduled to all their customers and will redirect SmartPaks and
SmartSupplies to temporary addresses for displaced customers as needed.
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PLYMOUTH, MA – (Aug. 12, 2005) In a mere three months since the launch of its exclusive
SmartPink™ product line to benefit breast cancer research, SmartPak Equine has donated over $10,000 to the
National Breast Cancer Foundation. The NBCF works to increase breast cancer survival rates through education and free access
to mammograms for those in need. With the popularity of the program, SmartPak is adding new winter turn-out and stable blankets
to round out a complete horse clothing line in SmartPink Plaid.
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PLYMOUTH , MA – (June 30, 2005) SmartPak Equine proudly announces the addition of a
Justin Boots, series to its catalog line. Renowned within the western riding community and recently making a bold
statement in the fashion world, Justin Boots are a hallmark of fashion and functionality for western boots. SmartPak is
thrilled to offer four unique styles of Justin Boots chosen for their exuberant, sharp looks and durability. Styles include
the Classic Men's Western, Ladies Western , Remuda Ladies Western and Remuda Men's Western boots.
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Now Enrolling for the 2005-2006 Academic Year
PLYMOUTH, MA – (June 28, 2005) SmartPak Equine announced today that it is accepting applications from collegiate
riding programs for the 2005-2006 academic year for its SmartPak University Program. Going on its second year, this program
offers collegiate riding programs the chance to raise money, get exclusive discounts on products and gain access to industry
experts.
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Sponsored by SmartPak Equine
WHAT: Hundreds of eager equine enthusiasts flock to the Western States Horse Expo every year to soak up knowledge
from top professionals and enjoy a saturation of everything equine. As if this couldn't be topped, SmartPak Equine™
is offering something more for attendees this year - the opportunity to meet Reining Champion Sandy Collier up close and
personal! A member of Team SmartPak, Collier will be making appearances at the SmartPak booth all weekend to greet fans
and sign free photographs. Stop by to say hello, get free samples, ask questions and have a photo autographed by Collier!
All are welcome; giveaways are limited on a first come, first serve basis.
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Previous Winners of the Award Include Staples and Ben & Jerry’s Ice Cream
PLYMOUTH, MA – (May 19, 2005) SmartPak Equine announced today that it has received a 2005 Innovation Award
from the Smaller Business Association of New England. SmartPak Equine,
best known for offering custom-packed nutritional supplements in its patented
SmartPak™ packaging, is the first equine company to receive this prestigious award.
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WHAT: While most of us only dream of running a four-star course, the next best thing is experiencing it through the
eyes and insights of Olympian equestrians! Attendees of the 2005 Rolex Kentucky CCI**** can do just that at the SmartPak
Equine-sponsored Course Walk with Kim Severson
and Amy Tryon. Severson and Tryon will offer their
tips and tactics for riding the toughest cross country course in the U.S. Everyone is welcome to attend this incredible
opportunity; just sign up at the SmartPak booth in advance, and receive a free SmartPak sample. Sign up sheets will also
be available at the start of the walk. In addition, Severson and Tryon will be signing autographs throughout the four-day
championship at the SmartPak Equine booth.
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PLYMOUTH, MA – (Feb. 25, 2005 ) SmartPak Equine™, provider of the patented daily-dose SmartPak supplement
service, is pleased to announce that the company is now an official supplier to the United States Equestrian Federation™.
"USEF and SmartPak both strive to promote the highest standards of horse care. Working with an organization like USEF is
a natural fit for us," stated company founder, Becky Minard.
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Offering Smart Solutions for Smaller Equines
PLYMOUTH, MA – (Jan. 6, 2005) For owners of ponies and miniature horses, a balanced diet and proper supplementation
are just as an essential part of equine management as the pint sized wonders' larger counterparts. Relying on plastic bags,
Tupperware, or scooping from countless buckets with really tiny scoops, supplementing for the mighty mini's of the equine
world required owners to manually dose each animal every day - an arduous task for such petite ponies and mini's.
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