SmartPak Equine was founded by riders and horse owners for riders and horse owners. We ride and show Dressage, Hunter/Jumper, Polo, Equitation, Eventing, and Reining. We’ve logged many miles trail riding through New England’s rolling hills and the tough shrubs of Chaparral country. Our extended families include Hanoverians, Oldenburgs, Quarter Horses, Selle Français, Thoroughbreds, Lipizzans, Trakehners, Arabs, Morgans and Appaloosas. Horses, horse care and horsemanship are our passion.
Founder, Rebecca Minard
We got our start in 1999, with the purpose of simplifying the administration of nutritional supplements and medications to horses. Our patented SmartPak™ supplement feeding system has been adopted by thousands of barns and horse owners across the country, who value knowing that their supplements will be fed correctly.
The SmartPak system has been embraced by riders from all disciplines and all levels, including many Olympic medalists. In addition to the SmartPak supplement system, we offer a broad line of horse health, show apparel, tack, dog supplies, and equine and canine pharmacy items sold through our catalogs and here on our website...
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SOCIAL RESPONSIBILITY Giving Back: Our Commitment to Animal Health and Welfare, Charitable Giving, and the Environment
SmartPak—where doing well also means doing good
So many businesses claim that they’re values-led companies, but how many actually walk the walk?
We didn’t want to be just another “me-to” company, not with so much of ourselves on the line. Passion for horses, for dogs, for horsemanship, and for animal health and welfare are the principles upon which we founded this company. And they provide the motivating force for our commitment to giving back.
Over the years, our charitable and social activism activities center on three primary areas: Animal (specifically horse and dog) health and welfare; our customers’ health and welfare, primarily breast cancer research; and the environment....
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CORPORATE PROFILE Fast Growth. . . and Still a Great Place to Work? Just Part of the Remarkable Story of SmartPak
A belief in “maniacal” customer service has turned SmartPak customers into evangelists.
Starting with just one “smart” idea, our business has grown over the past 10 years into a company that offers a highly edited array of the “best of the best” canine and equine products, crowned by our patented SmartPak™ supplement feeding system, and into a vibrant and active community of avid horse riders and owners.
Our success derives from our loyal customers and our exemplary staff, both of whom are dedicated to horse care and horsemanship. We feel honored by our customers’ attention and praise, grateful to the many investors and employees who have contributed to our success, and humbled by the task of continuing to outdo ourselves.
Over the past decade, our phenomenal record of growth, as well our executive talent, has received recognition on both the national and local level from various organizations...
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